Arrow Electronics today announced a distribution agreement with Usercentrics, a global leader in consent management and privacy solutions. The agreement enables Arrow to distribute Cookiebot CMP, part of Usercentrics’ privacy portfolio, to channel partners across Austria, France, Germany, Italy, Portugal, Spain, Switzerland and the UK, helping organisations address evolving privacy regulations while maintaining effective digital marketing and data-driven experiences.
Under the agreement, Arrow channel partners will gain access to Usercentrics’ consent management platform (CMP), helping customers manage user consent, support compliance with global privacy regulations including GDPR, and simplify the deployment of privacy controls across websites and digital properties. The platform also supports major consent signal frameworks — including Google Consent Mode v2, Amazon Consent Signal, and Microsoft UET Consent Mode — and integrates with major content management systems and marketing technologies, allowing organisations to balance regulatory requirements with marketing performance.
The addition of Usercentrics strengthens Arrow’s growing security, data governance and compliance portfolio, giving channel partners access to technologies that help customers build trust while maintaining visibility and control over personal data.
Mike Worby, head of strategic alliances EMEA at Arrow’s enterprise computing solutions business, said, “Privacy has gone beyond compliance to become a business imperative. Organisations need solutions that help them meet regulatory requirements without compromising customer experience or digital marketing performance. Usercentrics gives our channel partners access to a market-leading consent management platform that supports both objectives, enabling them to help customers build trust while protecting the value of their digital investments.”
Donna Dror, CEO at Usercentrics said, “Arrow’s reach, together with its expertise in supporting channel partners, makes it an excellent distributor for Usercentrics. As privacy requirements continue to evolve, organisations are looking for trusted partners that can help them implement scalable consent management solutions. Together, we will help channel partners address growing customer demand for privacy-first digital experiences.”
Usercentrics supports more than 5,000 channel partners globally and provides automated consent management technology designed to help organisations comply with privacy regulations including GDPR, CCPA and the Digital Markets Act. The platform offers configurable consent experiences, analytics, A/B testing capabilities and integrations with leading marketing and website technologies.
About Arrow Electronics
Arrow Electronics (NYSE:ARW) sources and engineers technology solutions for thousands of leading manufacturers and service providers. With 2025 sales of $31 billion, Arrow’s portfolio enables technology across major industries and markets. Learn more at arrow.com.